Product · Data · 0→1Aspiring APM

I turn complexity
into products people choose

I’m Snehanjali—an IIT Kanpur graduate building 0→1 AI experiences, uncovering user friction, and moving product metrics with research, systems thinking, and data.

10+
Case studies
10K+
Records analysed
65%
Beta task completion
7.2→4.8%
Missed pickups cut
30%
Faster sprint kick-off
INR 8M
Budget led
Snehanjali Banoth, aspiring product manager and data analyst

About

I'm Snehanjali Banoth — systems thinking, applied to real user friction.

I leverage Agentic AI Development, A/B Testing, and Product Analysis to build solutions that scale. I am pursuing my B.Tech in Materials Science and Engineering at IIT Kanpur, with a deep passion for 0-1 product builds, data visualization, and market strategy.

Education

Where the systems thinking started.

Indian Institute of Technology Kanpur

B.Tech, Materials Science and Engineering

IIT Kanpur

Skills

The toolkit behind the decisions.

Product
  • Product Strategy
  • PRD Writing
  • 0→1 Roadmaps
  • GTM Strategy
Data
  • SQL
  • Python
  • Power BI
  • Funnel Analysis
  • A/B Testing
AI
  • LLMs
  • LangChain
  • Agentic Workflows
  • Prompt Design
Product StrategySQLPythonPower BILLMsLangChainA/B TestingFunnel AnalysisGTM StrategyProduct StrategySQLPythonPower BILLMsLangChainA/B TestingFunnel AnalysisGTM Strategy

Built from scratch

Nirbhaya+ — a pre-attack AI safety app.

0→1 Product · Live Prototype

An end-to-end product I designed, specced and prototyped myself — shifting personal safety from emergency response to early prevention using AI-driven risk signals.

Problem

Safety apps react after an attack begins. Nirbhaya+ predicts risk before it escalates.

Build

0→1 product: risk scoring from location, time, and crowd signals with silent pre-alert triggers.

Outcome

Working prototype, PRD, and product deck covering personas, metrics, and GTM.

Case Studies & Projects

Six problems, taken apart and rebuilt.

BigBasket Product Improvement Strategy
Growth Strategy

BigBasket Product Improvement Strategy

A growth strategy case study focused on expanding the user base of India's leading grocery platform by resolving substitution issues, delivery delays, and optimizing UX.

Swiggy Guesstimate (Mumbai)
Guesstimate

Swiggy Guesstimate (Mumbai)

A detailed market sizing framework analyzing top-down demand and bottom-up supply capacity to estimate the average daily meals delivered by Swiggy in Mumbai.

Mars Colonization Strategy
PM Teardown

Mars Colonization Strategy

A PM teardown evaluating the infrastructure, budgeting, and risk mitigation required to establish a sustainable human presence on Mars within 20 years.

Global Superstar GTM Strategy
GTM Strategy

Global Superstar GTM Strategy

A comprehensive go-to-market strategy, persona development, and talent identification framework for launching the next global icon (actor) from India.

Zomato Personalized AI ChatBot
AI Product · PRD

Zomato Personalized AI ChatBot

Led user research and authored a PRD to resolve choice overload, building an AI agent workflow with LangChain that achieved a 65% task completion rate among beta users.

AI Powered B2B Commerce Platform (VIKMO)
0→1 Product

AI Powered B2B Commerce Platform (VIKMO)

Led 0-1 product strategy, defined MVP roadmaps, and shipped an AI sales agent to optimize conversion funnels and automate B2B ordering.

Experience & Leadership

Where I’ve shipped, measured, and led.

  1. Product Management Intern @ Ixiono

    May 2025 — Aug 2025

    Benchmarked B2B SaaS platforms to inform UX enhancements, authored product specs bridging tech and business teams, and redesigned PRD templates to reduce sprint kick-off time by 30%.

  2. Data Analyst Intern @ Ixicities

    Apr 2025 — Jul 2025

    Analyzed 10,000+ records to identify waste-collection inefficiencies. Built Power BI dashboards and utilized SQL/Python to reduce missed pickups from 7.2% to 4.8%.

  3. Head Marketing, Udghosh’25 @ IIT Kanpur

    2025

    Strategically led a 50+ member team managing an INR 8M budget to drive innovative marketing campaigns for the sports festival.

  4. Leadership Initiatives @ IIT Kanpur

    2023 — 2025

    Pool Captain for Inferno’23 & ’24 (leading a team of 60+ to the overall winner trophy), Secretary of the Students’ Senate, and Media & Publicity Secretary for the Games and Sports Council.